
CK Regeon, the company behind the science-driven scalp care portfolio DermaRegeon, has announced a new exclusive distribution agreement covering Estonia, Latvia, and Lithuania. Signed in July 2026, the agreement grants a European partner exclusive rights to distribute both HERIBON and HAIRREGEON across all three Baltic markets, marking a significant step in DermaRegeon's continued expansion across Europe.
The Baltic states have become an increasingly attractive region for premium scalp and hair care, with consumers showing growing interest in science-backed, dermatologically tested solutions. This exclusive agreement positions HERIBON and HAIRREGEON to meet that demand directly, bringing DermaRegeon's WNT signaling-based technology to a market that previously had limited access to the brand.
The partnership reflects DermaRegeon's broader strategy: pairing rigorous clinical science with trusted local distribution to unlock new regions in a sustainable, quality-controlled way. Estonia, Latvia, and Lithuania now join a growing list of international markets carrying the DermaRegeon name.
Both brands share DermaRegeon's core philosophy — "The Science Behind Restoring Scalp and Hair Balance." HERIBON is DermaRegeon's D2C and B2B home-care line, built around the WNT ON Formula and offered through a four-product routine: Scalp Scaler, Shampoo, Hair Treatment, and Hair Tonic. HAIRREGEON, by contrast, is a B2B luxury scalp care line developed exclusively for clinics and salon professionals, anchored by the HAIRREGEON PTD-DBM Hair Booster and backed by completed pilot testing.
This dual-brand structure means the new Baltic partner can serve both everyday consumers seeking accessible scalp care and professional clinics looking for a premium, treatment-grade option — giving the region full access to DermaRegeon's science across every channel.
The timing of this agreement builds on DermaRegeon's recent wave of international regulatory milestones, including approvals and notifications in the U.S. (FDA MoCRA), Germany (Dermatest), the E.U. (CPNP), the U.K. (SCPN), Vietnam, Malaysia, and Saudi Arabia. That multi-region compliance track record gives new distribution partners — including this latest one in the Baltics — confidence that they are bringing a globally vetted, safety-tested product line into their market.
This exclusive agreement lays the groundwork for HERIBON and HAIRREGEON to build a dedicated presence across Estonia, Latvia, and Lithuania, supporting both retail and professional clinic channels as demand for evidence-based scalp care continues to rise in the region. As DermaRegeon's global footprint grows, the brand remains focused on pairing scientific credibility with strong local partnerships to bring lasting value to new markets.
For clinics, distributors, or retail partners across Europe interested in bringing HAIRREGEON or HERIBON into new markets, this milestone marks an ideal time to connect.
Follow HAIRREGEON on Instagram @hairregeon and HERIBON on Instagram @heribon_official for the latest updates on scalp science, product innovation, and global availability.